How I Accidentally Created a Content Machine from My Research Papers (And You Can Too!)

Hey there! 👋

Ever looked at your research paper and thought, „This could be so much more”? That’s exactly what happened to me. After spending countless hours buried in academic work, I realized something – while research papers are awesome (and necessary!), they’re not exactly everyone’s favorite weekend reading. So I started experimenting with ways to make my research more accessible and, honestly, more fun. What I discovered was a pretty cool workflow that turns one research paper into a whole bundle of content that people actually want to consume!

Let me share my little content creation adventure with you!

The „Aha!” Moment

Picture this: I’m sitting at my desk, staring at my latest research paper, when it hits me – my friends always say they’d love to know more about my work, but they rarely make it past the abstract. (Let’s be honest, who can blame them? 😅) That’s when I realized I needed to meet people where they are: podcasts for the commuters, videos for the visual learners, and blog posts for the readers.

My Not-So-Secret Recipe: 8 Steps to Content Magic

1. First Stop: NotebookLM (Thanks, Google!)

This is where the magic begins! I take my research paper, upload it to NotebookLM (it’s this cool tool from Google), and let it work its magic in the Audio Overview section. Just hit „load” and watch your academic prose transform into something that actually sounds like a human talking!

2. Save That Audio Gold

Download the generated podcast – this is your first piece of content! Already feeling accomplished? We’re just getting started! 🚀

3. Descript: Where Audio Meets Text

Head over to descript.com (seriously, this tool is a game-changer). Upload your audio and get it transcribed. Why? Because having text makes everything easier to edit and refine. Plus, some people prefer reading to listening – we’re all about options here!

4. Time for Some AI Magic

This is where I team up with Claude (my favorite AI assistant) to craft:

  • A catchy podcast title that makes people want to click
  • A description that hooks people in
  • All those important details that make content discoverable

5. Make It Pretty

Now for the fun part – creating cover art! I use ChatGPT to brainstorm ideas for visuals that capture the essence of my research without looking like a textbook cover. Trust me, this makes a huge difference in getting people to actually check out your content!

6. Spotify Time!

Over at podcasters.spotify.com, I upload everything I’ve created:

  • The audio file (obviously!)
  • That snazzy title and description
  • The eye-catching cover image I made

And just like that, I’m a podcaster! 🎙️

7. YouTube, Here We Come!

Here’s a cool trick: headliner.app turns your podcast into a video with fancy waveforms and visuals. It’s perfect for YouTube, and it makes your content look super professional without any video editing skills needed!

8. Bringing It Home with a Blog Post

Finally, I head back to NotebookLM to help me create a blog post (kind of like this one!). It ties everything together and gives me something to share with my readers who prefer the written word.

What You End Up With

After following these steps (which honestly gets pretty quick once you’ve done it a few times), you’ll have:

  • A podcast on Spotify for the audio folks
  • A cool video on YouTube for the visual peeps
  • A blog post that brings it all together

The best part? They all support each other! 🎯

Why This Actually Works

  1. It’s Not One-Size-Fits-All: Different people consume content differently. Some love podcasts, others prefer reading, and many enjoy videos. Now you’ve got something for everyone!
  2. It Saves Time: Sure, it might seem like a lot of steps, but it’s way faster than creating separate content from scratch for each platform.
  3. It Keeps Your Work Alive: Instead of your research sitting in a PDF somewhere, it’s out there in multiple formats, reaching real people.
  4. It’s Actually Fun: Turning academic work into accessible content is surprisingly satisfying!

Ready to Try It Yourself?

Start with just one research paper – maybe that one you’re particularly proud of? Follow these steps, and don’t worry if it’s not perfect the first time. The beauty of digital content is that you can always update and improve it later!

I’d love to know what you think about this approach! Have you tried something similar? Do you have any cool tricks to add to this workflow? Drop your thoughts in the comments below – I’m always excited to learn new ways to make research more accessible and engaging!

My Personal Tips After Many Trial-and-Error Moments

  • Start with shorter papers first – it makes the whole process less overwhelming
  • Keep a template for your descriptions and formatting – saves tons of time!
  • Don’t stress about perfection – done is better than perfect
  • Have fun with it! Your enthusiasm will shine through in the content

My podcast on spotify: https://podcasters.spotify.com/pod/show/gedas-kuinskas/

My podcat on youtube: https://www.youtube.com/@GedasKucinskas/podcasts

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